[AFA] Knowledge...Understanding

 Ancona Financial Advisors

Our Clients

Ancona Financial Advisory services clients whose net worth range from under $500,000 to near $10 million. Incomes also represent a broad range. There are clients that we consider excellent at all levels along these ranges. It is critically important that we see our services improving the lifestyles of our clients, whatever their level of wealth. We focus on a client's ability to build and enjoy wealth, instead of the level they have attained. When a client has a real commitment to accumulate wealth, and ability to work well with our style financial planning, the results can be dramatic. Our most successful clients understand that growing reliable wealth springs from many factors, including:

  • Consistent contributions to accumulated wealth
  • Careful management of debt
  • Clear understanding of investment realities, of what's possible, of what works, and what doesn't
  • Appropriate balance between enjoying income and adding to investments
  • Avoiding over-extension of resources for lifestyle expenditures
  • Wealth building is different from achieving high returns.

We strive to help our clients understand and control these relationships. Ideally, we will assist people to comfortably build wealth as their focus changes to securely enjoying wealth.

Fortunately, many clients accumulate more wealth than is needed to support their goals. They understand an important question, "How much is enough?", and they are confident they have achieved wealth that is sufficient for their personal goals. Enjoying wealth becomes much more important than accumulating more. It has been our pleasure, to show several clients the significance of the wealth they have accumulated, and help them feel the security it provides. In these cases, we help clients be prudent managers of wealth, while they accomplish goals that are important to them. For several clients, this means using their wealth to improve the lives of others. A few of these success stories are the subject of a Journal of Financial Planning cover story featuring our practice.

It is important for our clients to strongly believe that our services are easily worth their cost, because we are improving their lifestyles.